A Study on the Impact of Financial Literacy on Investment Decisions and Wealth Creation among Clients of Selected Brokers in Sangli City
Dr. Rupesh Satish Shah
Assistant Professor
Ganpatrao Arwade College of Commerce,
Sangli.
ABSTRACT
Financial literacy has become an important determinant of individuals’ financial well-being and investment behaviour in modern financial markets. This study examines the impact of financial literacy on investment decisions and wealth creation among clients of selected brokerage firms in Sangli city. The primary objective of the study is to analyze how financial knowledge influences investment behaviour and long-term wealth accumulation among investors.
The study is based on primary data collected from 100 respondents through a structured questionnaire consisting of 31 statements measured on a five-point Likert scale. The data were analyzed using frequency distribution, percentage analysis, mean score analysis, and Chi-Square test to examine the relationship between financial literacy, investment behaviour, and wealth accumulation.
The findings of the study reveal that higher levels of financial literacy significantly influence investment participation, portfolio diversification, and long-term financial planning. The results also indicate that financially literate investors demonstrate stronger investment discipline, greater risk awareness, and improved wealth accumulation over time. The Chi-Square test confirms a statistically significant relationship between financial literacy, investment behaviour, and wealth creation.
The study highlights the importance of promoting financial education and investor awareness programs to enhance financial decision-making and support sustainable wealth creation among individual investors.
Keywords: Financial Literacy, Investment Behaviour, Wealth Creation, Investor Awareness, Financial Decision Making.
DOI link – https://doi.org/10.69758/GIMRJ/2602I01VXIVP0003
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